Hierarchy of Needs (Jacket)

Maslow's Hierarchy of Needs

Deficiency Needs

Products as Deficiency Needs (Are Easier To Reach In Terms Of Space And The Body)

Part One: The Jacket

Jacket: Front

  • stress balls
  • cough drops
  • ice packs
  • cozy socks
  • astrology booklet
  • reflective belt
  • candy, cotton candy, cheese puffs
  • soap, tissues
  • handwarmers
  • instant noodles
  • shampoo
  • hair gel
  • sponges
  • cotton balls
  • cigarettes
  • fake eyelashes
  • pedicure stuff
  • mints
  • face masks
  • ibupreufen
  • Jacket: Back

  • "fearless to the finish" pillow
  • external hard drive
  • to-do list
  • phone protector
  • medicine
  • expensive condo ads
  • "girlds with dreams become women with vision" tee
  • conversation starter cards
  • pepper spray
  • "self esteem" tee shirt
  • "believe in your dreams" pillow
  • whole foods gift cards
  • super hand warmer
  • party invitation
  • job fair flyer
  • Part Two: Jacket Consume (Jacket Destroy)

    Video collaboration with Niya Sun
    Music by Lately Kind Of Yeah
    Background footage from "The Cult of Consumerism" documentary by Steve Brown

    Video collaboration with Niya Sun
    Music by Lately Kind Of Yeah
    Background footage from "The Cult of Consumerism" documentary by Steve Brown

    What a mess we have now to clean up!